In this special sponsored episode of the Auto Remarketing Podcast, we have a conversation about consumers changing how they prefer to connect and communicate with dealerships. Sharing their expertise and insights about this subject and more are Alexander Hoff, who is senior manager of revenue strategy with OfferUp, and Eric Schlesinger, who is chief revenue officer with ActiveEngage.
In this podcast, you'll learn:
How have the last 24-months changed the modern car buyer? And the Automotive industry?
What has changed in-car shoppers prefer to communicate and connect with dealerships?
How have buyer changes in buyer preferences changed the role of the dealer in the customer’s buying journey?
What actions should dealerships take to adapt?
What are some other consumer trends you are noticing through the first part of Q1 2022?