We are thrilled to announce the first-ever OfferUp 100 awards program winners, which recognizes the dealerships that have delivered exceptional service and support to OfferUp users.

While it is free to manually upload and sell a single vehicle on the marketplace, dealers can partner with OfferUp through the Verified Dealer Program to promote multiple vehicles in their inventory. The program unlocks access to exclusive promoted placements and other capabilities that make it easy to connect with in-market buyers in your local market.

What would you say if we told you the next generation of car buyers weren't who you thought they were? What would you do if you learned there was an entire marketplace of potential car buyers you weren't reaching? Today's most successful dealerships understand who the post-pandemic consumer is and, in response, have worked to become active presences in recommerce marketplaces.

OfferUp has released new inbox features to make it easier for dealers to organize and manage buyer conversations, and to make chatting on OfferUp as frictionless as possible. Some of the new inbox features include "Group by Listing," "Sort," and "Pinning."

Planning an entire year’s worth of content before the year actually begins? For many, that seems downright impossible. At OfferUp, we know how difficult it is to time your ads just right, so we’ve created a tool to help you get ahead of the game this year: OfferUp’s 2023 Marketing Calendar Guide. 

While it is free to manually upload and sell a single vehicle on the marketplace, dealers can partner with OfferUp through the Verified Dealer Program to promote multiple vehicles in their inventory. The program unlocks access to exclusive promoted placements and other capabilities that make it easy to connect with in-market buyers in your local market.

One of the biggest challenges dealerships face in the coming years will be EV availability. Many new EV manufacturers like Rivian and Tesla are opting to forego the dealership model in favor of selling directly to consumers. Fortunately, for dealerships, there are opportunities for growth.

In this special episode of the Auto Remarketing Podcast, we have a conversation about consumers changing how they prefer to connect and communicate with dealerships. Sharing their expertise and insights about this subject and more are Alexander Hoff, who is senior manager of revenue strategy with OfferUp Motors, and Eric Schlesinger, who is chief revenue officer with ActiveEngage.

In the past 24 months, we have experienced and seen changes in the Automotive industry that I did not believe I’d ever see; 2022 will be the third volume in the series. Over the next couple of weeks, I’ll dig into how the role of the dealership has changed, how to use scarcity to your advantage, and how to best cater to the new breed of car buyer. Today, let’s start with how to adapt to inventory scarcity during tax season and how the new role of the dealer can be leveraged to set your business apart.

Promoted Placements are a key component for your OfferUp Verified Dealer Program and these promoted placements are how OfferUp matches your vehicle listings with car shoppers who are actively looking for cars like yours. 

OfferUp is the only platform to give dealers live chat to engage in real-time with car shoppers as they view their vehicle inventory. OfferUp shows you how to use live chat, and demonstrates best practices to help dealers convert more leads into sales.

Lead Info Tags is a simple lead form that car shoppers receive when they first interact with your dealership. Any time a car shopper interacts with a promoted placement and wants to chat with a dealer, the car shopper will be prompted to provide name, phone, email automatically if requesting a “rapid response” from you.

OfferUp's Ready-to-Buy indicator for Verified Dealers doesn’t just automatically sort your car shopper leads and prioritize who is ready to buy and who is not. It also gives you several key indicators about your car shopper.